What is CBC?

Creative Business Cup is the global initiative for entrepreneurship and innovation

Creative Business Cup empowers entrepreneurs in the creative industries, connects them to investors and global markets and strengthens their innovative capabilities to the benefit of industry and society.

The object should be achieved by 

  • Supporting creative startups with business development and international market access
  • Improved access to finance through investor readiness initiatives
  • Global networking with startups, investors, companies and governmental entities
  • Capacity building of entrepreneurship organizations
  • Strengthened regional collaboration
  • Offering innovation partnerships and training to businesses
  • Development of global or regional accelerators

How does Creative Business Cup work?

Each year National Partners around the world host national Creative Business Cup competitions. As a startup, the National Partner in your country is your entry point to competing as a finalist at Creative Business Cup in Copenhagen. To find out who is National Partner in your country click here
National winners from around the world compete against each other at Creative Business Cup in Copenhagen, Denmark, each November during Global Entrepreneurship Week. Startups from all countries also have the opportunity to come to Copenhagen for the international finals, but will not be qualified to compete for the title as the world's best creative entrepreneur.

The international jury chooses the winners based on these criteria:

  • Creativity: Creative competencies are crucial for the success of the business concept
  • Market potential: The business concept has a large market potential

Ultimately, the Creative Business Cup is about change and empowerment, supporting entrepreneurs around the world - and we want you to be a part of it!

Why Entrepreneurs from the Creative Industries? Why Creative Business Cup?

Worldwide, the creative industries contribute significantly to growth and jobs – and to the development of new, innovative solutions to the challenges that companies and societies face. Also, traditional industries become more innovative and competitive when collaborating with creative companies or “creatives”, called cross sector innovation. The creative industries contribute to a more dynamic, competitive and innovative society in many ways.

The road from being an entrepreneur in the creative industries to become a growing company is more challenging than for entrepreneurs in other sectors. All entrepreneurs face challenges in business development, internationalization and access to finance, but for entrepreneurs from the creative industries, the obstacles for growth are greater. For example, creative entrepreneurs are often perceived as a more risky investment opportunity, which is not the case looking at studies on insolvencies, where creative companies do better, also in times of crisis. In other words, the possibilities for growth, jobs and innovation are not realized.